focusing on others needs wants and desires

Focusing on others needs wants and desires is the number one way to build your marketing business.

That is all it really comes down to.  If you are not focusing on the needs, wants and desires of others and are instead focuing on your own well being, or the whole WIIFM (what’s in it for me) scenario, then your rate of growth will not be as you expect it to be.

Thousands of people are coming online each and every month and are looking for the next big thing.  It often is not there because it teaches them how to focus on doing something to improve their lives and not necessarily the lives of others.  When you get over yourself and start to put the needs of others above yours, things start to change for the better.

People will start to hunt you down when they realize what you can do and what you will do for them.  When you go out of your way to help others, it can come back to benefit you many times over.  This of course may not happen, today, tomorrow, next week or next year and that is where many people will give up and claim a system or approach does not work.

It is those that see it through that reap the benefits of those efforts, while those that did not stick with it will be right back where they always have been.  Looking for that next best solution for their problem without really putting any effort into their work.  Going on their sense of entitlement.

This next two weeks marks the culminating final exams for my students in science, where I have seen all levels of performance this year (being like most years as kids are predictable) and I can easily pick out the ones who put the effort forth as they will succeed in the exam, while others who felt as though I should just up and give them the answers to everything this year will struggle.

My main job as a teacher and coach is focusing on others needs wants and desires, but it comes with some restraint.  Boundaries for one are established in what I will or will not help them with.  They also know my favorite quote is “You get out of it what you put into it” and thus I am not going to just give in to what they want all the time, but will be more than willing to guide them in the right direction so that they will take a little more ownership over their work.

In business there are some levels that are parallel to this, though I know you can have someone do everything for you for a cost, like establishing a web prescense, writing copy, posting ads, blogging and much more to really take care of an pamper your clients.  In some cases it works out best this was as they can focus on more pressing issues instead of spending valuable time reading and responding to emails.

Finding the happy medium between needs and wants should be assessed on an individual basis such that the outcomes of the parties involved are positive to the fullest allowable extent.  Getting the other party to participate and to keep the needs met can be the tricky part here.  By opening the lines of communication between groups, rapport increases and you are on your way to making the transitions smoother and getting your clients to be more active participants in their own growth.

It is with this growth that others will hear about and see the work you have put in and your business will be reaping the benefits as well.

Get a free squeeze page generator to build your list with

In this video I show how to use Russel Brunsons 90 Second Squeeze Page Generator.

This new software from Internet Marketing Genius Russell Brunson, is so easy to set up that you do not need to know much about technology, but be able to copy and paste some code.

In 6 steps, with guided instructions, you can easily set up a headline, body, lead capture opt in form and an exit pop, so that you increase your chances for a conversion.

You will either get the lead when they opt in, sending them to your very own email list in which you will need an autoresponder service for this and I highly suggest GVO:  as well as to the registration page for the 90 Second Squeeze page Generator….

…or if the decide to leave your page, you can set up your exit pop to link to you own opt in for the same list on another web page, or send them to another affiliate offer you may promote.

Russell Brunson’s new 90 Second Squeeze Page generator really does make things easy, which is what most people want.

Keep in mind when you watch the video, I had only made two at this point, so it took me a couple minutes, but you should get the idea quickly once you are in.

Grab your free list building 90 Second Squeeze Page generator here:

How to become more valuable in online marketing

The other day I was home and folding the laundry while listening to my ipod.  This sort of makes the house work a little lighter, especially as I am listening to marketing audios and not just music.  So the pain of not being at my computer is lessened becuase I can still learn and improve my knowledge.

This is the key to becoming more valuable in online marketing.  Educating yourself.  The more you educate yourself and improve your knowledge database, the more likely you are to be able to solve someone else’s problem.

When you reach that point, people will start seeking you out and not the other way around.  Do not take this to mean that you can now stop learning as learning is a lifelong process and will always take you to higher levels, whether in your current job or the one you are aiming for.

By just sitting back and hoping for the best, or changes to come, they never will.  You mush take action to grow and educating yourself is the best way there is.  Often you can do this in school or college, but you can also self teach yourself through courses online or book and guides which are all of course much more cost effective than going back for another degree.

I have spent a lot of money online in courses, software, hosting advertising and much more and still have not reached what it cost for me to do my undergraduate or graduate degrees.  Assuming you act on the content, you can make good with spending a fraction of what you might spend for a degree that will not guarantee you a job anyways.

That is why I am working to provide you will some great materials to set you on the right path and help out school children become educated as well.  I have partnered with top level marketers such as Ben Jacques, Omar Martin, Mike Filsaime, Daegan Smith and more to bring you some of the best products out there over the last couple years that still hold much weight in the growth of your business.

You can find out all about these items at

Go there now and grab yourself some materials to learn from and come back here and leave a comment on what you think about these great packages.

What I want to donate to bring to Kenya

Here is an initial sample wishlist for what I hope to bring to Kenya when I go over as a guest of Russell Brunson (I won his Dot Com Secrets X contest last month!)

  • 2 dozen lacrosse sticks (approximate cost- $1000 for basic models)
  • 5 dozen lacrosse balls (approximate cost- $100)
  • 2 dozen lacrosse novels (approximate cost-$100)
  • 2 dozen Magnesium camping fire starters (approximate cost-$100)
  • 1 dozen multi tools (approximate cost-$150)
  • 5 dozen clipboards and other school supplies (approximate cost-$250)

As you can see, I am already about $1600 worth of materials I would like to bring over before paying taxes and shipping.

This is where you come in and I help you out…I have put together a killer set of packages that will help improve your business (or you can give them away to someone who is an entrepreneur and you will help two sides of the story)

Come see the packages here:

All of your purchases help to offset costs associated with the items I would like to purchase in the wishlist above as well as cover shipping associated with airline baggage fees (gotta love those) due to the extra bags I will be bringing with materials.

I have to physically bring these with me as there would be no guarantee that these materials would be making it to the school I am helping to build if I were to just mail them.  Unfortunately, this is how many places work in regards to arrival of packages…the first arrival point might not forward the goods to the designated destination.

I am very fortunate to have been provided with the life and opportunities I have had and feel those from every other corner of the earth should have them as well.  Lacrosse, for one had brought me numerous opportunities and being able to bring some of these items would be phenomenal.

So head on over to now to help out.

Marketing to help others with Dot Com Secrets X

One of the best things about being in business is the idea that I get to help others.

This could be getting them started with their own businesses, solving a problem for them, making something work easier or faster for them or many other possibilities.

Being able to give back to people who want to start their own business online or off, has been very gratifying for me as well.  To see their growth is a wonderful testiment to the fact that when you take action, you see results.  You just have to make sure the actions you are taking are on the right path.

Whether you follow a few people or many, you want to make sure you develop a system that works.  Then you will be able to help others as well.  I think one of the best things I have gotten out of Russell Brunson’s Dot Com Secrets X course is learning while I helped others in the Facebook Group.

The other thing I am extremely happy about it that I took action and it paid off in a major way in that I WON his first trip to Kenya to help build a school.  Now who can think of another way greater than this to help give back and help others.

Russell Brunson made a committment to help out and donate funds to the World Teacher Aid and bring one of his students along to physically help build the school…and do some other super cool things, because it is AFRICA after all.

Russell is going to be doing this again I believe and you might even be the next student to win and come along in the summer of 2013.  You just have to take action and it all starts with the Dot Com Secrets X course.

Another way to give back of course, just like Russell Brunson has done over and over again is though fundraising/donations.  I am heading down this path as well and am looking to be able to bring more with me to help out more as well and have put together a group of packages to incentivize you into helping out from your end.

You can find out about this and the great marketing packages I am hooking you up with for helping out at

Dot Com Secrets X winner going to Kenya with Russell Brunson

If you have not heard, I am the first winner of the Dot Com Secrets X contest to go to Kenya to help build a school. We will be leaving in July and I will be going as a guest of one of my internet marketing mentors, Russell Brunson,

With less than 2 months to go before I take off, I will be providing as much content and advise as I can here on this blog as well as working to raise funds to help cover parts of the trip outside of the contest, such as additional travel, immunizations, baggage fees for bringing over items I am going to donate and much more.

Now, before I go any further, I wanted to let you know there will be more winners for next years trip as money continues to be donated to the cause and I believe that Russell Brunson will be bringing more people the next time around, but you have to be a member of the Dot Com Secrets X course

Now only will you be helping yourself to improve your knowledge of Internet Marketing (and basically for free for the first month of training) but you will also be helping out a phenominal cause with World Teacher Aid.

Stay tuned for more updates and to find out some of the great products I am going to be hooking you up with for helping out in donating to the trip to Kenya.

In the meantime, you may click the link above that says “Donate to Help” or you can click on the “Donate” button on the right sidebar.  You will be brought to a page that is linked to Paypal and goes to Barefoot Enterprises, LLC, which is my company.

Kenya Believe This marketing tip and update

As I took my second of four oral typhoid pills I was realizing I was in a sort of continuity program.

I had to take one pill ever other day for a week and it cost me $27 for each pill!  Holy crap!  Or at least that is what I might be doing if I did not take the typhoid pill then entered a country where typoid is apparently still prevalent.

So at $27 a pop, this was a crazy $108 for a small little box…I know they say good things come in small boxes, but this is not the joy I had wished for, relative to a small piece to jewelry that might instead make my wife happy.

I was trying to compare this to marketing and as I said in my first sentence above, this would be like a micro-continuity. I was not stuck paying $27 every other day for the rest of my life, but was instead paying just $27 four times over.  In actuality, I paid in full, where I would like to think perhaps I could have paid more than $130 for the four and received a minor discount based on the fast action purchase of the whole lot.

Who am I kdding.  Like the medical facilities would give me a multi purchase bonus.  Back to marketing though.  Marketers blow medical purchases out of the water as they always try to give you more value for the price you pay.  Now do not get me wrong, I would value my healthy return from Kenya to be valued at many times over $130.

Following with my idea of micro continuity, this is an easy way to bring about growth in your business due to the fact that you will have a recurring income where you can provide contens daily, weekly or monthly and drip it to your members (who can access it for life after the training ends for no additional costs, or a lesser one perhaps) who pay to access it each of these months, as long as they stay as a paying member.

As more people come in months 2, 3 and 4, you still have original members from months 1, 2 and 3 respectively to exponentially grow your business.

This whole idea of Micro Contiuity is just one idea presented in Russell Brunson’s Dot Com Secrets X, which gave me the opportunity to win a trip to Kenya to build a school this coming July 2012.  The course is still going strong with over 3250 members in the facebook group already.  The course itself offers an unheard of $1 thirty day trial with full access to everything (though the traffic video trainings are delivered daily)

Where the micro-continuity comes to play is that you will also gain access to many of Russell Brunson’s previous live conferences that were recorded, such as his micro continuity where you can learn an immense amount of all fields of marketing.

Another great reason to join, if only to give it a try for 30 days, is that he Russell is also donating this money ($1 to start) to the Make a Wish foundation and World Teacher Aid (who we are specifically going over to build a school with.)

So come try out Dot Com Secrets X today!  If you are not into marketing, but want to help donate to the trip I am taking to Kenya, just click on the tab on the top left that says “Donate to Help”

I am going to Kenya with World Teacher Aid

So I am thrilled to have won Russell Brunson’s Dot Com Secrets X contest to go to Kenya to help build a school.

You can scroll below to see the video I completed to help me win it in case you missed it (or just wanted to watch it again!)

Now I am in the mode of preparing for the trip, both physically and financially.  They both somewhat overlap as many of the physical things I need to take care of are financially dependent.

Just the other day I spent $300 on a portion of the infectious disease prevention that I will need to go.  I visited Passport Health, who provided me with both the Yellow Fever and Oral Typhoid vaccinations as well as prescriptions for anti malarial meds and an antibiotic in case of gastro intestinal issues.

I am next going to get in touch with my doctors in regards to boosters for Polio and Tetanus to get my body physically ready to withstand and develop an immunity to these diseases which may occur in regions I will be travelling.

So to offset the costs associate with these shots as well as many other things associated with my trip, like a portion of the airfare, shipping/baggage fees for the extra equipment/sporting good/teacher supplies I want to bring with me to donate, I have decided to run an evergreen donation/promo.  This is where you can donate continually to the cause throughout the year, though the initial big push will be this June and the first half of July 2012.

To Donate a flat amount decided by you, just click the tab above that says donate.   There will be no standard bonus associated with this.

I will also have specific amount donation levels that come with bonuses, for your taking action to help me go to Kenya.   Many of these will include physical products that will be mailed to your house.

*NOTE: Due to the nature of these being donations and a limited time basis before the trip, there will not be a refund option provided for these bonuses


Please email me with any questions at DaveGardner[at]KenyaBelieveThis[dot]com